The vast majority of our fundraising friends and clients make a bit of money on Giving Tuesday. A few make a lot. Unless you are in that “a lot” category and have a truly compelling campaign planned, grounded in past results and a gripping case … Continue reading The best thing you can do on Giving Tuesday
(The following is an excerpt from Harvey McKinnon’s book “11 Questions Every Donor Asks and the Answers All Donors Crave“.) The question, “Will my one gift make a difference?” is a core question for virtually all donors. And a closely related question is: Will my … Continue reading Will my gift make a difference?
If you’re like most charities you’re seeing growth in your online giving. How fast is it growing? 10%? 20%? Maybe 50% year over year? No matter the figure I’m sure there are people in your organization (including probably your board, and maybe your boss) who … Continue reading How Fast is Your Online Giving Really Growing?
Here at Harvey McKinnon Associates, we take great pride in our clients and the important work that they do. Whether it be the inspiring international efforts of groups like Amnesty International and Oxfam, the community-building efforts of shelters and foodbanks or the life-saving procedures taking … Continue reading Harvey McKinnon Associates are 2017 Reed Award Winners!
The following is adapted from my book, The 11 Questions Every Donor Asks and the Answers All Donors Crave. For more information about the book, click here. Have you ever wondered, “How do I get rid of this person?” It could be a new co-worker who drones on … Continue reading How much do you want?